What's the healthy broker/agent relationship look like? The industry is at the beginning of a massive rebuild. Sacred cows are getting slaughtered, and the broker/agent relationship (as it relates to marketing) may want to be put on the chopping block.
I've heard from some that without significant marketing support from thier broker, agents wouldn't send anything to their sphere or advertise. Not because they don't want to, but out of fear. They don't know what to say. True? False? I'd love to hear what you think.
I've heard from some that without significant marketing support from thier broker, agents wouldn't send anything to their sphere or advertise. Not because they don't want to, but out of fear. They don't know what to say. True? False? I'd love to hear what you think.