The Biz of R.E.

The death of the Realtor brand

Jun 9 •

Triggers or Touchstones?

Last week, it happened. I got triggered. My typical response pattern? Ugly and unflattering. A side of me I’d rather not admit, share, or write about …

Apr 6 •

Frameworks. Not scripts.

Days after the news coverage around the proposed NAR settlement began, I had two listing appointments. They may as well have been the only things on my…

Mar 27 •

NAR's Settlement

Salacious headlines imply that consumers have been duped into overpaying (the same fee), which is wrong. That would assume we’re all the same. Also …

Mar 16 •

Where's the wizard?

He's not behind the curtain. He actually left the building. Our industry has a leadership void at best — an identity crisis at worst. And, not…

Feb 3 •

The realtor value stack

Everyone’s telling you to show your value, but what exactly does that MEAN? This is especially perplexing if you thought your licensure, training, and…

Nov 8, 2023 •

NAR lost. Now what?

We build. Better.

Nov 1, 2023 •

Part 2: Awareness (Continued)

Defining "success" for yourself

Jul 3, 2023 •

The Identity-Based Agent Dev. Program

What you can expect from this program

Jun 30, 2023 •

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